HI6006 Competitive Strategy Editing Service
Delivery in day(s): 4
Decision making is been considered as the most important process of any of the organisation. Decisions are the basis of any of the activity to be performed and reach the desired levels of outcome. The present report is been carried out with the purpose to identify the critical problems at the workplaces which require having effective decision making. It would mainly focus on the weakness, benefits and complexities being faced in the decision making in a group along with the group decision making techniques effectively. The report would even evaluate the decision making system and the techniques for employing the intellects of the organisation and examine that how the organisational outcomes could be improved. In addition to this, the report would also include the comparison of the sources of the data which influences the decision making in the organisational context. Moreover, the functionalities of IKEA, which is a leading ready to make furniture business, would be evaluated throughout the report. It has been found that there are various critical problems being faced by the organisation while making the decision over the organisational practices in different fields of the business. Thus, the report would highlight the problem and the decision making process to be used in resolving the same effect.
Group decisions making is the most reliable and effective way of attaining a solution over any of the particular aspect. In context to IKEA, it has been found that the organisation is been facing severe issues in making decision in diverse areas such as marketing activities, products development and human resources. It is very much important for the organisation to carry out an effective decision making process so that to attain relevant ideas and concepts with the purpose to reach the desired levels of the resolutions for the complex problem within the business. The major problems being identified in IKEA are the issues in deciding upon the implementation of the marketing activities for the products and services, bringing innovation and creativity in the products and acquiring the best suitable candidate for the organisation (Pettigrew, 2014). In order to develop a group for the decision making, the authorities of IKEA could make use of various concepts such as Tuckman model or Drexler Sibbett Model and ensure effective team development for the decision making process.
With the purpose to reach towards the desirable solution of the critical problems of IKEA, the management would have to engage people from the concern departments and collect their ideas and perceptions over the same and thus must develop the team for the decision making. According to Tuckman, there are some specific phases such as forming, storming, norming and performing which are essential for allowing a team to grow, face the constraints, handle the problem, find out the resolution, plan the work and deliver the outcome effectively (Keogh, 2015). The model basically contributes to the development of an effective team and establishes the practices effectively. In addition to this, the Allan Drexler and David Sibbett had proposed a Drexler Sibbett team performance model which states 7 basic team management stages, out of which 4 stages helps in creating a team and the rest 3 to explain the enhanced levels of sustained performances. It is been considered as a powerful tool to develop and sustain the team and could be used as a framework for the organization.
Moreover, the management could make use of the Drexler Sibbett model to develop an effective team and conduct a decision making for the problem resolution. The basic steps which must be followed by the organisation in group decision making are such as orientation, trust building, goal clarification, commitment, implementation, high performance and renewal. These stages would help the management to form a team or group to collaborate and reach a common goal. With respect to the group decision making, it has been generally seen that there are wide ranges of diversified team members and thus the perception of the same. There are immense numbers of benefits which IKEA could be gained with the help of group decision making (Scott & Davis, 2015). The major benefit of group decision making is the diversity of the expertise and the strengths of the group members who could provide their opinions on the respective problems at the workplace. The major benefits of group decision making are multiple perspectives, the high commitment of the employees, enhanced understanding and knowledge, new innovative ideas and opinion towards the problem, etc. For instance, collecting ideas for introducing new innovation, creativity in the products and services and develop new strategies to establish the product in the market would help IKEA in gaining higher profits.
On the contrary to this, there are various weaknesses of group decision making also and thus could impact the decisions and the solution to the problems. The group decision making could include a biased opinion of the members with a preconceived notion which could lay an adverse impact on the process. The major weakness of group decision making is the time-intensive as collaborating the members and carrying out the process could be very time to consume for the organisation as compared to the individual group decision. The group decision process takes the longest time to reach towards the final decision as there are wide ranges of opinions which has to be considered and valued effectively. Moreover, IKEA could make use of different decision making techniques to attain effective resolutions out of the discussion and eradicate the problem within the business (Ferrell & Fraedrich, 2015). It has been identified that there are various decision making techniques which could be used to resolve the problem such as brainstorming, nominal group technique, Delphi technique, multi-voting, Dialectical inquiry, etc. These techniques would be helping the management of IKEA in making effective decisions over the problems faced by the business practices and ensure the establishment of the effective resolutions.
However, the management of IKEA could make use of the Brainstorming and nominal group technique to resolve the problem in different areas such as marketing, product development and human resources. IKEA is been facing an issue in bringing new innovation or creativity in the existing products and services so that to attain an enhanced brand value in the market. It has been even found that the brainstorming would allow the group members to put their ideas and opinions towards the problem and help in resolving the same effect. The Nominal group technique is been mainly utilized to point out the actual problem and evaluate the alternative solutions over it (Chen.et.al, 2014). These techniques would contribute to the problem solving to the large extent and help the management in ensuring the effectiveness of the solution specifically. Along with these, there are various challenges being faced in the decision making process which could hamper the decisions of the group members. The major challenge which could be faced by IKEA is to collect mutual consent and opinion over the decision and execute the solution effectively. It is very much important for the organization to establish an effective solution to the problem which could help in acquiring the desired levels of outcome in more enhanced manner.
The organization intelligence is basically the capabilities of the organization which used to create the knowledge and make use of the same tactically so that to adapt to the marketplace. It has been seen that the organizational intelligence is similar to the IQ but is been framed at an organizational level. In order to engage the organizational intellect of IKEA, it is required to make use of the effective techniques so that to reach the desired levels. In context to IKEA, the basic organization intelligence is its business concept and abilities to fulfil the demands of the customers for ready to make furniture and serve them with the higher levels of satisfaction. Concerning the problems, the organization could make use of the decision making systems or the techniques so that to maintain the intelligence and acquire a systematic solution for the same (Tu?ník & Bureš, 2016). In order to overcome with the problem in making decision over marketing practices of the organization, the management could make use of the decision support system which is basically a computer-based information system which would facilitate the business in decision making activities. With the involvement of the organization intelligence, the management would be able to identify the key strength of the business and would thus make relevant plans for the business.
The decision support system would mainly serve diversified areas of IKEA such as management, planning, operational levels, etc. It has been generally observed that the Decision making is the most important process of any of the organization which leads towards the accomplishment of the set objectives. The decisions are the basis of any of the activity to be performed and avail the most effective result out of it. Concerning the organizational intelligence, it has been identified that the management of IKEA is going through some of the issues such as making decisions upon the implementation of the marketing activities for the products and services, bringing innovation and creativity in the products and acquiring the best suitable candidate for the organisation. However, it is very much important to evaluate the problem and extract the solutions which would help in meeting the enhanced performance levels and ensure the increments in the same (Hwang & Lin, 2012). Brainstorming, nominal group technique, Delphi technique, multi-voting, Dialectical inquiry, etc. are some of the most common decision making techniques which could be used to resolve the problem and enhance the entrepreneurial outcome effectively. For instance, Brainstorming would be helping out in recognizing the organizational intelligence and using the same in setting up the strategies against the problems.
Collecting the ideas and opinions over the marketing activities, product development and managing the human resources would help IKEA in developing effective strategies and establish the brand in the marketplace. The intelligence being framed at the organizational levels must be tactically used by the management so that to make use of the resources and ensure the success of the business particularly. In addition to this, the organizational intelligence helps the management in identifying the strengths and weaknesses of the organization which would help in formulating the strategies and plan to stand against the critical issues. Moreover, with the purpose to enhance the organizational outcome, the organizational intelligence could be used to find out the actual loopholes and the resources being required for the same (Harper, 2015). The organizational intelligence would help in enhancing the outcome of the business as it includes the capabilities of understanding the logic of critical problems and performs efficiently to interpret the changes in the market. It even involves the ability to develop, sharing and making use of the knowledge significant to the business purposes along with the capabilities to reflect the learning from the experiences at the workplace.
Along with this, the business outcome would be enhanced by making use of the Decision support system. This would help in developing the effective strategy and its execution within the business framework. The strategies to overcome the problem would help in ensuring the effective resolution and overcome with the same. Thus, the implementation of the decision system and techniques would help in engaging the organizational intelligence and then contribute to enhancing the outcome of the business as well. It would even motivate the employees to adopt the change made by the strategies and make them put their best efforts towards the improvements which would largely facilitate IKEA in enhancing the productivity and brand image in the marketplace (Proctor, 2014). The system would help in making the effective decision over the business practices such as marketing, innovation and the selection of the most suitable candidate and meet the levels of performances to the great extent. Eventually, the management would be facilitated in reducing the workplace issues and making relevant actions towards the betterment of the business and its brand image within the market effectively.
With the initiation of the decision making, it is required to collect relevant data from various sources which would help in putting the strong arguments and opinions towards the organization. The brainstorming and the nominal group decision making technique would prove to be beneficial in evaluating the problem being identified at the workplace and engage in the discussion over the alternative solutions. The brainstorming techniques would basically allow the group members to put their ideas and opinions towards the problem and help in resolving the same effect and the Nominal group technique is been mainly utilized to point out the actual problem and evaluate the alternative solutions over it. These techniques would contribute to the problem solving to the large extent and help the management in ensuring the effectiveness of the solution specifically (Trotman.et.al, 2015). However, the data collection sources which could influence the decision making include wide ranges of alternatives relevant to the organization. The group of decision makers includes the concerned authorities of different areas facing problems along with the representative of the employees such as union leader who carries out the discussion based on different perspectives on the business. For example, the issues in marketing activities of IKEA would be largely concerned with the market trends, business environment, industrial evaluation, etc.
The data is been thus collected by carrying out a market research, studying the researchers by leading B-schools, evaluating the changing trends, examining the past market records and the trends of the business, etc. by the representatives of the respective departments specifically. These sources would contribute in making a critical evaluation over the discussion and reach to the enhanced levels of decisions over the problem. The problem of making decision over the marketing activities to be initiated for the enhancement of the brand value and products establishment in the market could be resolved by focusing on the market conditions and the demands of the products and services specifically (Cook.et.al, 2014). The data collected from diversified sources could have both positive and negative influences over the decision making the process of the group as the opinion would largely be taken according to the information and knowledge gained about the marketing aspects.
Similarly, to overcome the problem of products development the management of IKEA would require collecting data from market trends, customer feedbacks stating their expectation, needs and demands of the products and services. These feedbacks would help in collecting the data relevant to the products and services delivered by IKEA at present and identify the expectation of the customers seeking towards the products. The group members of the decision making panel would be able to discuss the alternatives which could be used to bring innovation and creativity and even how to bring the innovation in the products specifically. Thus, collecting the data from different sources related to the products would help the members in developing a judgment and reach to the favourable decisions for the business (Antunes.et.al, 2014). Additionally, the data sources for collecting the information regarding the human resources are the newspapers, job portals, online websites, questionnaire, feedbacks from the employees, etc.
The research team would collect data first from these sources and would convey the report to the authorities included in the decision making. The representatives would then put their arguments and opinion regarding the activities to be carried out for managing the human resources and attract most suitable candidates towards the business. It has been found that it is very much difficult to identify the suitable or eligible candidate who could meet the proficiency of the business and contribute to the achievement of the objectives. The above sources would help in identifying the patters of recruitments and evaluate the alternatives of grabbing the most competent individual for the business (Bouyssou.et.al, 2013). Moreover, the decision making process involves a probability of facing failures of interpreting irrelevant information with the problem. This would lay an adverse impact on the business and make the organization suffer severe losses as well. It has been even found that by studying the market trends and the relevant sources of information related to the problems, the management of IKEA would be beneficial in evaluating its current practices and develop new strategies for the same. Developing the strategies concerning the problems would help in increasing the efficiencies of the business and even enhance the productivity of the same.
With the help of above report, it could be concluded that it is very much important for the organisation to conduct an effective decision making process so that to attain relevant ideas and concepts with the purpose to reach the desired levels of the resolutions for the complex problem within the business. The report has revealed that to develop a group for the decision making, the authorities of IKEA could make use of various concepts such as Tuckman model or Drexler Sibbett Model and ensure effective team development for the decision making process. It has been also identified that the major benefits of group decision making are multiple perspectives, a high commitment of the employees, enhanced understanding and knowledge, new innovative ideas and opinion towards the problem, etc. Furthermore, it has been recognised that the techniques of decision making would contribute to the problem solving to the large extent and help the management in ensuring the effectiveness of the solution specifically. Even it has been observed that the implementation of the decision system and techniques would help in engaging the organizational intelligence and then contribute to enhancing the outcome of the business as well.
Books and journals:
Antunes, P., Zurita, G., & Baloian, N. (2014). An application framework for developing collaborative handheld decision-making tools. Behaviour & Information Technology, 33(5), 470-485.
Bouyssou, D., Dubois, D., Prade, H., & Pirlot, M. (Eds.). (2013). Decision Making Process: Concepts and Methods. John Wiley & Sons.
Chen, K., Kou, G., & Shang, J. (2014). An analytic decision making framework to evaluate multiple marketing channels. Industrial Marketing Management, 43(8), 1420-1434.
Cook, C. N., Inayatullah, S., Burgman, M. A., Sutherland, W. J., & Wintle, B. A. (2014). Strategic foresight: how planning for the unpredictable can improve environmental decision-making. Trends in ecology & evolution, 29(9), 531-541.
Ferrell, O. C., & Fraedrich, J. (2015). Business ethics: Ethical decision making & cases. Nelson Education.
Harper, C. (2015). Organizations: Structures, processes and outcomes. Routledge.
Hwang, C. L., & Lin, M. J. (2012). Group decision making under multiple criteria: methods and applications (Vol. 281). Springer Science & Business Media.
Keogh, P. (2015). Professional development: teaching and assessing group work.
Pettigrew, A. M. (2014). The politics of organizational decision-making. Routledge.
Proctor, T. (2014). Creative problem solving for managers: developing skills for decision making and innovation. Routledge.
Scott, W. R., & Davis, G. F. (2015). Organizations andorganizing: Rational, natural and open systems perspectives. Routledge.
Trotman, K. T., Bauer, T. D., & Humphreys, K. A. (2015). Group judgment and decision making in auditing: Past and future research. Accounting, Organizations and Society, 47, 56-72.
Tu?ník, P., & Bureš, V. (2016). Experimental Evaluation of Suitability of Selected Multi-Criteria Decision-Making Methods for Large-Scale Agent-Based Simulations. PloS one, 11(11), e0165171.